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National Brand & Market Leadership:

  • Partner with CEO and senior leadership to set enterprise brand, marketing, and market engagement strategy.
  • Direct national outreach to boost visibility and engagement with priority audiences.
  • Position Junior Achievement as a credible thought leader through research, storytelling, and digital engagement.

Federated Network & Shared Services:

  • Establish strategic vision for marketing services to over 90 JA offices nationwide.
  • Lead agency-style shared-services model providing brand standards, toolkits, media assets, and guidance.
  • Develop strategic marketing solutions including sales enablement, videos, and social media.

Digital Marketing & Innovation:

  • Set enterprise roadmap for marketing technology, digital engagement, and automation.
  • Lead integrated email marketing and automation connected to D365 CRM.
  • Leverage analytics and audience insights to strengthen segmentation and resource allocation.

Junior Achievement USA

Junior Achievement USA is a nonprofit that delivers experiential learning and career-connected education to help students achieve academically and economically. It reaches over 4.6 million students annually across nearly 100 U.S. markets, part of JA Worldwide serving 19.9 million students, with a century-long legacy and a culture committed to inclusion and belonging.

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