Growth Marketing Manager

Own and execute multi-channel campaigns across webinars, content syndication, paid media, and email to drive qualified leads and accelerate pipeline growth. Manage the campaign calendar end-to-end, ensuring timely delivery and alignment with business goals through close collaboration with content, design, and sales teams. Monitor and analyze campaign performance, using data to optimize channel effectiveness and improve conversion rates. Continuously test and refine messaging, creative, and channel mix to maximize impact and position Sword Health as a category leader. Develop and execute integrated B2B campaigns that drive measurable results in lead generation, brand awareness, and market positioning. Manage the campaign calendar across all touchpoints and channels, ensuring alignment with overall marketing priorities and business objectives. Drive materially disruptive strategies that challenge industry norms and position Sword Health as a category leader. Partner with content, design, and performance teams to develop cohesive assets, messaging, and strategies. Track, analyze, and report on campaign performance metrics, optimizing strategies to improve efficiency, engagement, and conversion rates.