Responsibilities:
- Website Optimization & CRO: Build and test Shopify pages for campaigns, refine site speed and mobile experience, and identify friction points in the customer journey.
- Marketing Technology Management: Own platforms like Klaviyo and Google Ads, ensure accurate tracking, and evaluate new technologies to improve marketing efficiency.
Customer Data & AI Enablement:
- Help build a comprehensive customer database integrating behavioral and transactional data.
- Identify opportunities to use AI for segmentation, personalization, and workflow efficiency improvements.
Analytics & Collaboration:
- Turn data into actionable growth insights and report key findings to leadership.
- Partner closely with marketing and creative teams to bring campaigns to life and build scalable processes.
Shopify & Marketing Technology Manager
The company develops technology to help people find natural relief from pain, empowering them to get back to their passions. It is a fast-growing, mission-driven organization built on empathy, innovation, and compassion.