Job Description
The VP of Marketing is a senior executive responsible for overseeing the strategic direction of all enterprise, business to business marketing functions. This role plays a critical part in shaping brand identity, driving marketing operations, increasing our presence in a fast-growing market, and leading initiatives that drive significant sales growth trajectory.
Responsibilities include designing and leading long-term enterprise marketing strategies, directing all facets of the B2B marketing function, owning market segmentation, and leading the development of innovative marketing programs. The role also involves collaborating with executive leadership and cross-functionally with various teams to deliver a coordinated market message, as well as leading and scaling a diverse, high-impact global marketing organization.
About Virta Health
Virta Health is on a mission to transform type 2 diabetes and weight-loss care through innovations in technology, personalized nutrition, and virtual care delivery.