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Key Responsibilities:
- Generate strategic insights to support decision-making in marketing campaigns, customer segmentation, and revenue growth initiatives.
- Analyze sales funnels to identify bottlenecks, drop-offs, and opportunities for conversion optimization.
- Evaluate campaign performance metrics such as ROI, CAC, LTV, and conversion rates, providing actionable recommendations.
Requirements:
- Experience analyzing marketing and sales data in a business or growth-focused environment.
- Strong understanding of digital marketing metrics and performance indicators.
- Proficiency with data visualization tools such as Power BI, Looker, or Tableau.
Benefits:
- Fully remote contract (PJ).
- Meal allowance (Caju card – R$ 24.30/day).
- Culture allowance (R$ 50/month for entertainment, books, streaming, etc.).
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