P2P Marketplace Lead - Hong Kong / Asia Business Development

Responsibilities:

• Lead end-to-end marketplace strategy and operations for a C2C platform, including cold start execution with supply acquisition and demand activation.
• Build and refine trust & safety systems, such as user reputation and fraud prevention, and develop platform governance frameworks and policies.
• Analyze marketplace data to improve conversion and retention, and collaborate with cross-functional teams to enhance user experience and integrate new technologies.

Requirements:

• 5+ years of experience in C2C marketplaces or relevant B2C experience, with proven operations leadership in a P2P/C2C environment and hands-on 0 to 1 marketplace build-out.
• Strong understanding of two-sided marketplace dynamics, supply-demand balancing, cold start problem-solving, and C2C trust mechanisms and platform governance.
• Strong analytical skills, high adaptability, and fluency in both English and Mandarin for coordination with overseas partners and stakeholders.

Preferred Qualifications:

• Experience or interest in crypto/Web3 ecosystems, familiarity with AI tools for marketplace optimization, and experience working in international or global markets.