Performance Marketing Manager

Key Responsibilities:

• Manage and scale paid campaigns across Meta, Google, and TikTok, owning budgets, targeting, and bidding strategy.
• Partner with Creative Strategist and design team to test high-velocity ad creatives.
• Monitor CPC, CPL, ROAS, and hook rates daily to aggressively cut underperformers and scale winners.

What You'll Bring:

• 2+ years of hands-on experience profitably managing $50k+ in monthly paid ad spend across Meta, Google, and TikTok.
• Exceptional data skills with a proven track record of hitting strict CAC and ROAS targets using clean attribution frameworks.
• Strong instincts for user psychology paired with experience evaluating and directing high-performing ad creative.

Bonus Points:

• Passionate about fitness or wellness, or experience in B2B SaaS or marketplace businesses.
• Familiarity with tracking tools like Cometly, Revealbot, Motion App, or Foreplay.
• Comfortable leveraging AI tools to speed up asset testing, reporting, or campaign management.