Senior Paid Media Strategist

Craft growth strategy for clients and lead advertising accounts. Work closely with clients, account managers, and other internal personnel to conceptualize, plan and execute advertising campaigns. Create and manage ad campaigns, budgets, bids, etc. Manage all pieces involved in running an ongoing successful advertising campaign: strategic, creative, copywriting, reporting and data analytics. Lead and manage the relationship with the external PPC agency team. Build reports, communicate progress to clients, and incorporate findings into future campaigns and best practices.