You’ll own, lead, and scale Mukuru’s global performance marketing and digital acquisition strategy. This role combines strategic leadership with hands-on execution — designing campaigns that move markets, optimizing MarTech systems, and leading a distributed team of marketers who live and breathe growth.
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Responsible for scaling Trust Wallet’s organic and paid acquisition channels globally, owning strategic growth experiments, and partnering closely with Product, Engineering, and Brand teams to drive user adoption across markets. Develop and execute a global SEO roadmap, lead App Store Optimization (ASO) strategy, and plan and execute paid acquisition campaigns.