As Growth Lead for StackOne, you will build, run, and continuously optimize the engine that drives both net-new demand and customer expansion. Reporting directly to our VP Sales, you will combine AI-powered workflow automation, data enrichment, and writing compelling content to activate the entire buyer journey – from first touch to expansion. You will own our Account-Based Marketing (ABM) strategy end-to-end and partner cross-functionally with Sales, RevOps, Product Marketing, and Customer Success to design GTM motions that drive the growth of our company. Moderate travel (~10-20 %) for key customer, partner, and industry events.
Design & own the demand engine and architect multi-channel programs. Lead ABM strategy and define target-account tiers. Write and commission product-led stories. Stitch first- and third-party data to maintain a 360 degrees account view. Run A/B and multivariate tests on channels, messaging, and offers. Work alongside Product Marketing to create content, with RevOps to ensure tooling and attribution are world-class, with Customer Success to surface upsell triggers, and with Sales to improve the feedback loop. Leverage our stack and recommend new tools to raise ROI.