Role Impact:
- Own and define the enablement strategy for a specific product, platform, or segment domain, ensuring all enablement solutions are grounded in deep expertise within that area.
- Act as the primary enablement partner to Sales leadership, aligning on priorities, pipeline needs, and performance outcomes.
- Ensure readiness across the full revenue lifecycle, including prospecting, qualification, discovery, demo, proposal, and expansion.
Strategy and Development:
- Translate capabilities within their specific domain into clear, domain-specific value propositions, use cases, and customer outcomes.
- Define how solutions should be positioned across segments, personas, and sales motions.
- Establish competitive positioning and differentiation specific to the domain.
Execution and Collaboration:
- Develop domain-specific sales plays, discovery approaches, and deal strategies aligned to their specific product, platform, or segment domain.
- Partner with Product Management, Product Marketing, Sales, and Revenue Operations to ensure enablement is aligned to roadmap and GTM priorities.
- Collaborate with Content, Learning Design, and Demo Excellence teams to operationalize and deliver these solutions at scale.
Geotab
Geotab is a global leader in IoT and connected transportation, advancing security and providing web-based analytics to help businesses manage their fleets. The company is a certified Great Place to Work with a fun and inclusive culture, processing billions of data points daily to improve productivity and safety.