About the Role:
- Onboard and support clients using Direct Marketing Services as a strategic expert in lifecycle marketing.
- Elevate campaign planning and testing methodologies, guiding performance analysis and optimization.
- Ensure clients maximize ROI through exceptional communication and advanced marketing strategy.
What Your Success Will Look Like:
- Lead strategy, development, and optimization of multi-channel campaigns with segmentation and A/B testing.
- Define and maintain campaign standards including deliverability, compliance, and design guidelines.
- Provide coordinated direction to offshore partners and serve as a resource for junior team members.
Who You Are And What You Bring:
- Bachelor's degree in Marketing, Communications, or equivalent experience.
- 4+ years in direct or lifecycle marketing with proven multi-channel campaign experience.
- Proficiency with marketing automation tools and a data-driven approach to performance analysis.
Compensation & Benefits:
- Base salary range of $75,000 to $85,000 depending on experience and location.
- 100% employer-paid medical, dental, and vision insurance.
- Flexible paid time off, paid parental leave, and remote office allowance.