Regional Marketing Manager, US Region

Repligen is seeking a Regional Marketing Manager to drive marketing strategy and execution for the United States and Canada region. This role involves developing and executing regional marketing programs to support sales growth and increase brand awareness, aligning with global marketing objectives. Key responsibilities include developing and implementing integrated marketing campaigns, analyzing market trends, planning demand generation programs, leading regional events, and developing sales enablement materials. The role also requires managing the regional marketing budget, tracking performance, and collaborating with product management, sales, and corporate marketing teams. The candidate should have a strong understanding of the biopharmaceutical industry and experience in lead generation, digital marketing, and event management, with excellent project management and analytical skills.