VP, International

Own all non-U.S. subscriber and free-user growth, from awareness through retention, across Life360’s multi-product ecosystem. Architect strategy, build the international organization, and run a tight experimentation and operating cadence to achieve ambitious growth targets. Set and own the multi-year international growth strategy, prioritizing regions and balancing new-market entry with expansion of established markets. Translate strategy into measurable roadmaps with direct accountability for subscriber, user, and revenue goals. Test and launch region-specific features and packages; own business cases and evaluate post-launch performance. Collaborate with international marketing teams to deliver tailored campaigns across media, CRM, brand, PR, and retail channels. Source and structure high-impact partnerships with telcos, OEMs, and retailers to maximize market reach. Design repeatable frameworks for co-marketing, bundling, billing integration, and revenue-sharing across regions. Own international P&L, revenue, CAC/LTV, and contribution margin, partnering with Finance for forecasting and reporting. Ensure compliance with local regulations in consumer protection, privacy, payments, and advertising. Build and lead a high-performing international commercialization team. Operate cross-functionally, aligning international strategy with Product, Engineering, Marketing, Sales, CS, Data, and Finance. Advocate for international priorities across the organization.