Senior Manager, Growth Marketing & Outreach

About the Role:

• This position is 100% remote.
• You will be reporting to the Director of Growth.
• This is a key hire for our Growth team, and the right hire can have a profound impact on our 2026 enrollment goals.

Key Activities:

• Manage email and SMS lifecycle campaigns for the admitted-to-enrolled conversion window; test timing, message, and channel to improve show rates and reduce the 32% drop-off between admission and enrollment.
• Coordinate national virtual info sessions: scheduling, facilitation, follow-up sequences, and conversion tracking.
• Collaborate with student communications to maintain consistent voice and messaging across all outreach channels.

Qualifications:

• Outreach and lifecycle execution: 2-4 years running high-volume email or outbound campaigns.
• Comfortable with automation, conditional logic, and CRM hygiene.
• You write outreach copy that gets responses.