Senior Technical Product Marketer, Enterprise

As a Technical Product Marketer, you will be responsible for building Octopus’s story for Continuous Delivery at Scale and driving market leadership in the DevOps space, with the mission to win more enterprise business by effectively reaching and explaining the value of our solution to prospects and existing customers. To achieve this mission, the Product Marketer is an integral part of the Marketing organization, working closely with other marketing functions, such as DevRel, Digital Marketing, and Field Marketing. In this role, you will also collaborate cross-functionally with the Product & Engineering and the Revenue teams on Go-To-Market strategy and execution, and you will have end-to-end ownership of high-impact product launches. This role is a remote position based in the US but will require travelling globally. Research and develop insights about how our customers and specific personas think about commercial and DIY options to guide our GTM strategy. Develop Go-To-Market (GTM) strategies for capabilities that target central IT, business units, and individual teams within an enterprise. Create clear and straightforward messaging that emphasizes Octopus’s business value (tied to time, money, and risk) to different audiences in large companies. Create persuasive marketing materials and collaborate with Digital and Field Marketing to develop demand and lead generation campaigns. Work with the Product and Sales teams as we iterate on the product roadmap and sales campaigns, incorporating customer insights. Lead regular briefings with industry analysts and media to influence vendor ratings and create publicity opportunities.