Act as de facto head of marketing for the flagship Gray Swan Arena product.
Own the full participant funnel: discovery, sign-up, first challenge, and repeat participation.
Work closely with product, research and partnerships while operating independently.

What You'll Do:

Map and instrument the full participant journey and find biggest drop-off points.
Run channel experiments for every challenge launch with clear hypotheses and success metrics.
Launch and scale new acquisition channels from scratch, including creator and influencer programs.

What We Offer:

Competitive salary of $175,000-$220,000 plus equity.
28 days of annual leave, health, dental and vision coverage.
Flexible work arrangements and visa sponsorship for exceptional candidates.

Gray Swan

Gray Swan evaluates AI models for leading frontier labs and builds real-time threat detection and adaptive adversarial red-teaming agents for teams deploying AI. They are a well-funded team of about 75 people, growing quickly, and their work directly influences how the world deploys AI agents and systems at scale.

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