Job Description
Build and own the Health Plan GTM strategy — target markets, segmentation, pricing, and contract value approach. Drive new payer partnerships with Blues plans and commercial payers, from sourcing and relationship development to contracting and go-live. Expand and grow existing partnerships to increase covered lives, add geographies, unlock clinical programs, and deepen revenue impact. Own and exceed revenue goals for the health plan channel, creating predictable pipeline and sales forecasting. Develop and lead a small but mighty payer sales team over time — hiring, coaching, and scaling sales excellence. Partner cross-functionally with Payer Alliances, Commercial Operations, Clinical, Product, Finance, and Marketing to deliver strong partnership outcomes. Influence Midi’s payer strategy and market positioning through competitor insights and executive-level relationship building. Represent Midi externally as a category leader in women’s midlife care.
About Midi Health
Midi Health is the fastest-growing virtual clinic for women in midlife, providing insurance covered care for perimenopause, menopause, and related health needs.