Creative Strategist for EU DTC Company Germany Marketing

Key Responsibilities:

• Own the end-to-end paid social experimentation process, from research and hypothesis creation to creative testing and iteration.
• Develop performance-driven creative concepts based on customer insights, market trends, competitor analysis, and campaign data.
• Build and manage a structured creative testing roadmap, prioritizing experiments based on expected business impact.

Requirements:

• 3+ years of experience in Creative Strategy, Performance Marketing, or Paid Social within a DTC or eCommerce environment.
• Proven experience developing and optimizing creative strategies for Meta and TikTok advertising campaigns.
• Strong understanding of direct-response advertising principles and social-first creative formats.

Benefits:

• Own the creative strategy behind high-impact paid social campaigns.
• Work with a collaborative and performance-focused international team.
• 100% remote position with the flexibility to work from anywhere.