Senior Manager, Programmatic B2B

Wpromote

Remote regions

United States

Salary range

$84,000–$100,000/yr

Benefits

Unlimited PTO

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The Role:

  • You will lead B2B programmatic strategy development, aligning audience, messaging, and media delivery to client business objectives.
  • Manage campaign execution and optimization across display, video, native, and ABM-driven programmatic programs.
  • Partner with analytics and strategy teams to connect programmatic impact to CRM and pipeline metrics.

What You’ll Do:

  • Support new business efforts by contributing programmatic insights, recommendations, and case studies.
  • Collaborate with key B2B data and technology partners to maximize platform capabilities.
  • Maintain financial discipline through accurate budgeting, pacing, and forecasting.

What You Must Have:

  • 3–5 years of hands-on experience managing programmatic campaigns, ideally with B2B focus.
  • Strong understanding of B2B buying journeys and account-based marketing.
  • Experience with DSPs, ad serving, and martech ecosystems.

Benefits:

  • Remote-first culture and unlimited PTO.
  • 100% paid parental leave and 401(k) matching.
  • Medical, Dental, Vision, Life, and Pet Insurance.

Wpromote

Wpromote is a digital agency that builds better marketing through data-driven strategies and inclusive culture. They are recognized as a Best Place to Work by Ad Age and Glassdoor, with a focus on work-life balance and growth.

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