Director of Paid Acquisition

Acorns

Remote regions

US

Salary range

$205,000–$220,000/yr

Benefits

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Strategic Leadership:

  • Own profitable subscriber growth and CAC efficiency across all paid channels to hit ambitious targets and strengthen cohort quality.
  • Lead and develop a high-performance team with clear accountability and rigorous performance standards.

AI-Driven Efficiency & Growth:

  • Integrate AI into campaign optimization, creative testing, and budget allocation to build a scalable, data-driven growth engine.
  • Develop a disciplined testing framework to identify and scale new channels, audience segments, and upper-funnel opportunities.

Cross-Functional Partnership & Operational Excellence:

  • Collaborate with Product, Lifecycle, and Analytics teams to optimize the full funnel from acquisition through activation and retention.
  • Build scalable reporting and automation workflows to enable fast, informed decision-making across internal teams and agency partners.

Acorns

Acorns is a financial wellness app that helps everyday people and families save and invest money for the long term. The company is a remote-first global organization with multiple life-stage products and a mission-driven culture centered on financial empowerment for over 14 million customers.

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