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Impact:

  • Manage specific regional territories to achieve marketing goals and objectives.
  • Grow the customer base by increasing full funnel customer acquisitions.
  • Coordinate regular account visits with revenue team, dispensary clients, and brand clients to facilitate retail appreciation days.

Responsibilities:

  • Execute culturally relevant strategies and programs supporting clients, customers, and the industry.
  • Manage a marketing budget and tailor regional plans to maximize field market spend.
  • Drive collaborative strategic partnership programs within multiple categories such as Entertainment, Fashion, and Sports.

Event Production:

  • Manage all aspects of event production including agreement negotiation, planning, budgeting, and vendor management.
  • Handle logistics such as permitting, shipping, load-in/out, and staff management.
  • Prepare pre and post event reporting and ensure all stakeholders are trained to company standards.

Qualifications:

  • Bachelor’s degree in business, marketing, communication, or related field.
  • 7 years experience in marketing or related management role.
  • Knowledgeable of cannabis marketing best practices and able to travel up to 80%.

Weedmaps

Weedmaps is a global leader in the cannabis industry, founded in 2008, dedicated to transparency, education, and community. We foster a bustling and collaborative culture with a focus on innovation and heart, serving consumers and businesses in the U.S. and worldwide.

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