Product Marketing Lead - Trade
Benefits
Unlimited PTO
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Strategy:
- Define and execute end-to-end GTM strategy for features within Trading across global markets.
- Partner with Product leads to shape roadmap priorities based on market insight.
- Influence long-term product strategy through competitive analysis and segmentation.
GTM and product growth:
- Lead product and feature launches with narratives that resonate with crypto traders.
- Drive lifecycle marketing initiatives to increase awareness, activation, and retention.
- Partner with Growth and Analytics to identify friction points in user journeys.
Cross-functional collaboration:
- Align stakeholders across Product, Brand, Growth, and Customer Support for integrated campaigns.
- Manage timelines and priorities to ensure seamless execution.
- Partner with Data and Product to monitor performance and refine approaches.
Consensys
Consensys is the leading blockchain and web3 software company, founded by Joe Lubin and pioneering technological developments in the web3 ecosystem. The company has a fully remote, globally distributed team of technologists, designers, cryptographers, product thinkers, and researchers building the next layer of the internet.