Job Description
This position has the opportunity to make a direct impact to Intuitive US Hospital Marketing initiatives that drive adoption of da Vinci Surgery among customers. The Sr. Marketing Manager will play a pivotal role in developing and executing market-specific strategies that educate and influence referring physicians, including primary care providers and specialty physicians, to drive referrals to da Vinci surgeons.
The individual will partner closely with marketing, sales leadership, and surgeon practices/hospitals to:
Identify strategic opportunities to educate & raise awareness of da Vinci surgery within the referring physician audience
Create tailored engagement plans that support business development across targeted markets/specialties
Nurture new & existing referral relationships through targeted follow-up and engagement
Design scalable direct-to-physician campaigns that elevate surgeon visibility and support referral growth
Develop best practices and training that enable internal & external teams to independently execute referring physician initiatives, allowing for scalable impact
As a Sr. Marketing Manager, you will be required to be capable of managing multiple marketing initiatives in a results-driven environment, operating successfully within a corporate and commercial matrix organization, demonstrate functional capabilities in presentation design and delivery and work cross functionally through effective project management.
About Intuitive
Intuitive believes that minimally invasive care is life-enhancing care and they expand the potential of physicians to heal without constraints through ingenuity and intelligent technology.