Job Description
The Campaign Specialist supports the development and execution of full-funnel demand generation campaigns.
- Tailors campaigns to specific geographic markets.
- Works with the Senior Campaign Manager to ensure campaigns reflect regional priorities.
- Helps coordinate content production, manage timelines, and analyze performance metrics.
Job Responsibilities:
- Supports the development of persona-driven messaging and content tailored to regional audiences.
- Collaborates with cross-functional teams to ensure campaign relevance.
- Ensures all content adheres to brand guidelines and SEO best practices.
Job Requirements:
- Requires 2-4 years of experience in B2B marketing, EdTech or SaaS experience a plus.
- Must have strong organizational and project management skills.
- Must have excellent written and verbal communication skills.
About Lexia Learning
Lexia Learning is part of the Cambium Learning Group, an education essentials company serving as a leader in the education space.