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Position Overview:
- Own the planning and input setup for product marketing assets, deciding what gets made and when based on launch calendar and sales needs.
- Give each AI agent the necessary inputs—customer interviews, source data, messaging—to produce accurate drafts.
- Review and approve all outputs (case studies, one-pagers, competitive comparisons, release notes) before they reach sales, customers, or the public.
Key Responsibilities:
- Tune AI agents by fixing instructions, examples, source data, or quality checks to reduce review time over time.
- Manage customer lifecycle communications including emails, release notes, webinars, and promotion, ensuring features drive adoption.
- Voice of the customer: stay close to market changes, bring insights to product and exec teams, and create content that earns attention.
- Run case study production from start to finish: interview customers, find compelling angles, validate data, and produce multiple formats.
- Support sales, CS, and partners with competitive and product information, and maintain a steady flow of customer-win content.
How We Will Know It's Working:
- At six months: shipping high-quality content at volume without hand-holding, customers hear about releases as they ship.
- At twelve months: feature adoption moves meaningfully, agent output grows while quality holds, and content draws an audience.
- Measured on quality and volume of shipped content, customer awareness of releases, and feature adoption impact.
Thanx
Thanx is a leading loyalty and guest engagement platform for regional and national restaurants. The company has raised more than $30M from elite investors and fosters a culture that has attracted top talent with strong employee tenure and AI-native workflows.