Core Experience & AI Product Manager

Responsibilities:

• Own and drive core platform features across Homepage, User Center, AI Generative UI, and Market pages, including general site operations, compliance tracking, localization, and content display configuration.
• Design and optimize onboarding flows and user journeys to improve new user conversion and activation across key touchpoints, applying strong UI/UX sensibility and design thinking to 2C product experiences.
• Design and iterate on recommendation and personalization strategies to achieve personalized content delivery, partnering with engineering teams to build and refine personalization engines and generative UI experiences.

Requirements:

• 5–10 years of product management experience, with a strong foundation in fintech, crypto/Web3, or AI-driven products; ~70–80% experience match is expected.
• Financial product experience with deep understanding of 2C product design, UI/UX principles, and design thinking; ability to uphold quality standards while balancing user needs and business demands.
• Strong analytical and data-driven mindset, proven ability to ship user-facing products with measurable impact on conversion and engagement.

Why Binance:

• Shape the future with the world’s leading blockchain ecosystem.
• Collaborate with world-class talent in a user-centric global organization with a flat structure.
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning, plus competitive salary and company benefits.