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The Team:
- We’re looking for a Senior Copywriter/Content Designer to craft sharp, high-performing copy for our retail app users.
- You’ll excel at distilling complex financial and crypto concepts into clear, concise, and compelling language that educates, engages, and drives action.
- You'll combine surgical precision with bold, creative energy to deliver messaging that feels both authoritative and irresistibly human for everyday investors.
The Opportunity:
- Develop high-impact copy for various platforms and purposes, that simplifies intricate topics into intuitive, persuasive copy without sacrificing accuracy.
- Partner closely with product, design, growth, and marketing teams to create user-centric copy that boosts engagement, retention, and conversion.
- Iterate on performance-driven copy through A/B testing, data analysis, and optimization of headlines, CTAs, microcopy, and longer-form content to deliver measurable results.
Skills you should hold:
- Bring 5+ years of copywriting experience, ideally in fintech, crypto, consumer tech, or performance marketing focused on retail/digital products.
- Have a proven ability to simplify complex ideas into concise, accurate, and engaging copy that resonates with non-expert audiences.
- Demonstrate strong results in conversion and user-focused copywriting (e.g., app experiences, emails, ads, onboarding) with a track record of improving key metrics.
Kraken
Kraken is building the future of crypto. They are a mission-focused company rooted in crypto values, aiming to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. As a fully remote company, Kraken has Krakenites in 70+ countries.