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What you will own:

  • Full-funnel growth for the Upbound commercial platform, including campaigns, budget, paid media, and lifecycle marketing.
  • The self-serve motion from signup through activation to paid conversion, in partnership with product and engineering.
  • Build and manage a growth team over several quarters.

How you will evolve the growth function:

  • Evaluate and adopt AI-native marketing tools, retiring those that do not earn their place.
  • Compress the campaign production cycle using AI for audience research, creative variants, and iteration.
  • Set the standard for AI-assisted work review, balancing speed and accuracy.

You are a good fit if you:

  • Have 10+ years in B2B marketing, including 3+ leading growth or demand generation.
  • Are hands-on with ad platforms, automation, dashboards, and data.
  • Have already changed a marketing team's work by introducing AI tools and can describe what worked.

Upbound

Upbound builds the Intelligent Control Plane for the Agentic AI Era, making infrastructure programmable and autonomous. They are a Series B startup backed by GV and Altimeter Capital, serving Fortune 500 companies and platform engineers worldwide.

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