Account Manager, Paid Search (Remote)

Drive KPI improvements and support paid search strategies tailored to client goals. Your core responsibilities in this role include tactical execution, strategic support, and management of client relationships. Responsibilities include building & optimizing Google and Bing search campaigns for a roster of B2B, lead generation, and/or ecommerce clients across various industries. You will define, monitor and analyze trends in clients’ KPIs. Actively test and analyze keywords, advertising copy, landing pages, campaign types and positioning to drive results in line with client's goals. Communicate performance results and strategy recommendations to clients clearly & secure buy-in from decision-makers. Support development of both short & long term paid search strategy based on client-specific goals. Stay current on SEM industry trends, contribute to internal agency conversations around SEM (including but not limited to monthly department meetings, trainings, case studies, etc.).