Director, Field & Channel Marketing
Benefits
Unlimited PTO
Similar Jobs
See allPayroll Specialist
American Institutes for Research
US
Payroll Processing
Tax Compliance
Microsoft Excel
Head of Business Development
Abode Money
US
B2B
B2B2C
Fintech
Software Engineer (Backend)
Nomi Health
US
Go
AWS
GraphQL
Product Designer
Docplanner
Global
Figma
Sketch
UX/UI Design
Valuations Analyst
House Buyers of America
US
Underwriting
Pricing
Real Estate
Leadership & Strategy:
- Collaborate with the VP of Marketing to define and execute integrated Field, Channel, and BDR strategies aligned with corporate objectives.
- Lead a high-performing team of Field & Channel Marketers and BDRs, fostering a culture of accountability and innovation.
- Partner with sales and channel leadership to ensure strong cross-functional alignment on goals and pipeline metrics.
BDR Team & Channel Marketing:
- Guide and enable the BDR function, building cadences connected to campaigns and partner programs to maximize lead conversion.
- Co-develop partner marketing initiatives, MDF strategies, and enablement programs with key channel partners.
- Drive co-branded campaigns and joint events across the partner ecosystem to ensure measurable pipeline growth.
Operations & Programs:
- Manage Field & Channel Marketing budgets, ensuring efficient allocation and measurable business impact.
- Utilize Salesforce, Marketo, and ABM tools to generate actionable insights and performance metrics for leadership.
- Lead execution of demand-generation activities including regional events and trade shows, applying ABM strategies to maximize ROI.
Critical Start
Critical Start is a cybersecurity company that provides 24/7 AI-accelerated, human-validated detection, investigation, and response services across IT and OT to stop breaches and simplify security. The company fosters a high-trust, high-impact, and collaborative environment with a culture of innovation and a team dedicated to redefining cyber defense.