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Content Engagement Strategy & Execution:
- Map the content journey across patient, caregiver, and provider touchpoints.
- Build and maintain a content design system for tone, voice, and terminology.
- Build systems and workflows for content deployment across platforms.
Cross-Functional Leadership:
- Partner with Clinical Programs to translate evidence-based protocols.
- Partner with Product Management and Product Designers to influence the product roadmap.
Team Management & Accountability:
- Measure the impact of content on patient engagement and clinical outcomes.
- Refine strategy and improve messaging to drive business objectives.
Equip
Equip is a virtual, evidence-based eating disorder treatment program with a mission to ensure everyone can access effective treatment. Founded in 2019, Equip operates in all 50 states and is partnered with most major health insurance plans, fostering a highly-engaged and diverse culture.