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Marketing Operations:
- Set up, test, and maintain HubSpot workflows for lead nurturing and campaign tracking.
- Build and schedule emails in HubSpot, and support AI projects across tools like Gong and Artisan.
- Ensure tracking pixels, UTMs, and campaigns are correctly set up for Salesforce data flow.
Paid Media & Ad Management:
- Write ad copy for paid social/search and coordinate with design for creatives.
- Collaborate with external ad agency and monitor Google Ads and LinkedIn Campaign Manager daily.
- Identify quick-win optimizations such as pausing underperforming ads or adjusting budgets.
Campaign Project Management & Reporting:
- Manage campaign timelines, workflows, and launch schedules from kickoff to execution.
- Coordinate with Content, Design, Sales, and external partners for asset gathering and messaging.
- Build and maintain dashboards to track KPIs and provide actionable insights to stakeholders.
Jitterbit
Jitterbit is a leading data, application, and process workflow automation solution. Rooted in iPaaS, they integrate critical business processes for enterprises of all sizes, with a global workforce focused on innovation and collaboration.