As the Sr. Growth Analyst, you'll audit marketing programs and craft integrated marketing plans, emphasizing social media and Google Ads. You'll collaborate with channel specialists to develop impactful marketing strategies for account teams and client acquisition. Your responsibilities include planning budget allocation, coordinating channel strategies, conducting research and analysis, and working with specialists to pressure test forecasts and ensure projections align with client goals.
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Play a critical role in analyzing marketing performance data, generating actionable insights, and developing data-driven strategies to drive our clients’ business growth. Act as a consulting partner for clients, leveraging your expertise to help them achieve their goals through tailored recommendations and optimized marketing campaigns.
The Sr. Marketing Analyst is responsible for auditing current and prospective clients’ marketing performance and reviewing both marketing-level KPIs. The sr. marketing analyst will be responsible for reviewing both marketing-level KPIs and business-level KPIs to diagnose the main business issue holding each brand back from growing and will recommend Modern Measurement techniques to alleviate the business problem identified.