The B2B Insights Senior Manager will generate strategic insights to shape Wellhub's global approach and deliver localized analysis to accelerate growth in the US. You will translate complex data into clear business narratives, driving decision-making, and strengthening data-driven marketing capabilities.
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As the Sr. Growth Analyst, you'll audit marketing programs and craft integrated marketing plans, emphasizing social media and Google Ads. You'll collaborate with channel specialists to develop impactful marketing strategies for account teams and client acquisition. Your responsibilities include planning budget allocation, coordinating channel strategies, conducting research and analysis, and working with specialists to pressure test forecasts and ensure projections align with client goals.