VP of Marketing

This role involves owning and driving the marketing strategy across brand, demand generation, product marketing, and communications. Responsibilities include defining and evangelizing our category, building differentiated positioning and messaging in a legacy-dominated space, partnering with Sales to create playbooks and programs that drive pipeline and revenue. You will increase brand awareness through thought leadership, content, webinars, conferences, analyst relations, and PR. It also includes shaping our digital presence, championing customer advocacy and representing Zinier externally as a thought leader at industry events, associations, and analyst briefings.