Job Description
Define and own Veriff’s end-to-end customer lifecycle strategy, covering activation, renewal, and expansion. Develop frameworks and programs that increase retention, upsell, and customer lifetime value across all customer segments. Partner with Account Management and Customer Success teams to design lifecycle programs that support expansion and retention within key accounts. Apply Account-Based Marketing (ABM) principles to customer engagement through targeted events, digital activations, and personalized campaigns for strategic accounts.
Lead Veriff’s customer marketing efforts, amplifying customer stories through digital, social, and experiential channels. Develop and scale a formal customer advocacy program, identifying champions, cultivating referenceable customers, and encouraging participation in events, webinars, case studies, and media opportunities. Build a strong community of trusted advocates who are eager to share their Veriff experience and represent the brand in public forums and private networks.
About Veriff
Veriff’s AI-powered identity verification platform helps companies around the globe verify the identities of their customers — faster, more accurately, and more securely than ever.