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Responsibilities:
- Develop responsive, ADA-compliant emails using HTML and CSS with a focus on modular and scalable design.
- Configure and execute multi-touch lifecycle journeys across email, SMS, and push channels based on documented strategy.
- Identify testing opportunities and collaborate with partners to support A/B and optimization testing.
Requirements:
- Hands-on experience with Salesforce Marketing Cloud or comparable enterprise-level marketing automation platform.
- Strong proficiency in HTML and CSS, with a solid understanding of email best practices.
- 3+ years of experience in customer marketing, lifecycle marketing, or marketing technology roles.
Skills and Competencies:
- HTML & CSS
- Salesforce Marketing Cloud
- Marketing automation and lifecycle journey execution
Edelman Financial Engines
Edelman Financial Engines provides personal financial planning and investment advice to help clients achieve their financial goals. With over 1.27 million clients and 140+ offices nationwide, they manage over $324 billion in assets and foster a collaborative, values-led culture.