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Impact:
- Own the execution and optimization of automated customer journeys across email, in-product, and push channels.
- Leverage Braze, Segment, and Amplitude to turn customer data into action.
Growth:
- Translate lifecycle strategies into scalable automation programs.
- Drive experimentation and optimization through A/B and multivariate testing.
Collaboration:
- Partner with Product, Data, and Engineering to define customer events and integrations.
- Serve as the marketing automation subject matter expert across teams.
Wave
Wave helps small businesses thrive with financial software. They foster a creative and collaborative culture, with a focus on learning and boldness.