This is a highly cross-functional role blending Growth Marketing, Lifecycle Marketing, and Product Marketing to help practitioners discover, adopt, and get value from the Labs experience.
You'll work closely with Product, Marketing, and Commercial teams while owning initiatives that directly influence growth across the customer journey.
Energized by ambiguity? You'll fit right in.

What You'll Do:

Own lifecycle marketing initiatives that drive activation, engagement, retention, and growth across the Labs experience.
Build, launch, QA, and optimize campaigns across email, SMS, push notifications, in-app messaging, webinars, and educational content.
Develop onboarding and customer journey experiences that help practitioners quickly realize value.

What You Bring:

5+ years of experience in Growth Marketing, owning customer lifecycle programs from strategy through execution.
Hands-on experience with marketing automation platforms such as Iterable, HubSpot, Marketo, Mailchimp, Braze, or similar.
A data-informed mindset with a passion for experimentation and continuous improvement, plus familiarity with AI and automation tools.

Fullscript

Fullscript is a health technology company that provides a platform for practitioners to access clinical insights, lab interpretations, and patient analytics. With over 125,000 practitioners and 10 million patients, the company focuses on making care smarter and more human through collaborative teamwork.

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