Senior Lifecycle Marketing Specialist

Accountabilities:

• Support lifecycle acquisition and reacquisition strategies by identifying optimization opportunities.
• Build and execute personalized multi-channel campaigns using marketing automation platforms.
• Own campaign execution including segmentation, personalization, testing, and quality assurance.

Requirements:

• 3–5+ years of experience in lifecycle marketing, CRM, retention, or growth marketing.
• Proven experience with Braze or similar platforms and multi-channel campaign management.
• Strong analytical skills with expertise in A/B testing and data-driven optimization.

Benefits:

• Competitive salary, equity grants, and discretionary bonuses.
• Comprehensive medical, financial, and wellness benefits for you and your family.
• Remote-first flexible work environment with paid time off and professional development.