Execute & improve Thumbtack’s paid search strategy, identifying new opportunities for customer and pro growth.
Manage, optimize, and grow the SEM program across Google and Microsoft, adhering to key performance indicators.
Develop an experimentation roadmap for ad copy, keywords, bidding, and more to drive marketing effectiveness.
Thumbtack is an app that helps millions of people take care of and improve their homes by connecting them with local service professionals. The company is a growth-focused, innovative workplace with a community of 300,000 service businesses, fostering a collaborative culture that values impact and building together.
Manage and optimize Google Ads campaigns along with paid ads on Facebook and Instagram, conducting A/B testing and performance analysis to improve ROI.
Support SEO strategy by optimizing website structure, metadata, and on-page elements, and collaborate on updates to enhance search visibility.
Plan and schedule social media content calendars, create engaging graphics and captions, monitor engagement, and report on performance metrics.
20four7VA connects offshore independent contractors with clients worldwide to provide remote services, focusing on developed markets like the US, UK, Canada, and Australia. They offer a supportive community with free training, constant guidance, and weekly payments, fostering a flexible and growth-oriented environment for contractors.
Design and execute multi-channel digital marketing campaigns guiding prospects through the full buyer's journey.
Analyze campaign data to drive optimization, manage lead flow with sales, and report on ROI and funnel metrics.
Ensure cross-functional alignment of campaign tactics with business goals and adherence to healthcare marketing regulations.
Natera is a global leader in cell-free DNA testing for oncology, women's health, and organ health, aiming to integrate personalized genetic diagnostics into standard care. The team consists of dedicated professionals from elite institutions who work hard in a collaborative environment focused on changing disease management worldwide.
Define the end-to-end user acquisition strategy across paid, organic, and product-led channels, ensuring they work together to improve unit economics and reduce blended CAC over time.
Design, build, and optimize referral programs, invite mechanics, and in-product sharing moments to drive product-led growth, leveraging the 5M+ user community as a growth asset.
Serve as the strategic marketing leader within the cross-functional Growth Pod, translating acquisition insights into product roadmap priorities and overseeing performance marketing, SEO, and ASO strategies.
Huckleberry builds life-changing products and experiences, such as its app, to help families unlock everyday magic by combining pediatric expertise with data science, AI, and behavioral science. The company is growing quickly and is trusted by over 5 million families, fostering a culture focused on product-led growth and helping every family thrive.