Senior Manager, Lifecycle Marketing (DTC)
Benefits
16w maternity
16w paternity
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About the Role:
- Senior individual contributor role with significant strategic ownership.
- Build and run the full lifecycle engine for Maven’s consumer products.
What You'll Do:
- Architect and own the full consumer lifecycle roadmap.
- Lead lifecycle go-to-market for new program launches.
- Build and operate automated flows in Braze across channels.
What You'll Bring:
- 5–8 years of experience in lifecycle marketing in DTC health or regulated consumer categories.
- Braze power user experience with complex canvases and Liquid logic.
- Strong technical and data fluency with event schemas and triggers.
Benefits That Work For You:
- Employer-covered health, dental, and insurance plan options.
- 16 weeks 100% paid parental leave and new parent stipend.
- Annual professional development stipend and 401K matching.
Maven Clinic
Maven Clinic is the world's largest virtual clinic for women and families, making healthcare work for all. They partner with over 2,300 employers and health plans, have raised over $425 million, and are recognized as a TIME100 Most Influential Company and Fortune Best Place to Work.