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GTM Strategy
Key Responsibilities:
- Design and execute the roadmap for ecosystem expansion, ensuring company becomes a primary hub for DeFi activity.
- Identify and secure Tier-1 strategic alliances with other protocols, VCs, and institutional liquidity providers.
- Oversee high-impact marketing and community initiatives to drive Total Value Locked (TVL) and user acquisition.
Candidate Profile:
- 5+ years of deep immersion in the Web3 space with a demonstrable track record in DeFi.
- You have successfully scaled a protocol or platform from early stage to market leader.
- Experience reporting to executive boards or top-tier management.
Hyphen Connect Limited
They are a well-funded, next-generation Layer 1 blockchain project. The platform is purpose-built for the tokenization and on-chain circulation of real-world assets (RWA) and stablecoins, with a strong focus on institutional adoption.