Job Description
Campaign Execution:
- Turning marketing plans into clear execution steps.
- Building and launching emails, landing pages, and automated journeys in Pardot.
- Running paid media campaigns on various platforms.
Testing and Optimization:
- Testing and optimizing campaigns using A/B testing.
- Utilizing segmentation and performance data.
- Tracking performance using campaign dashboards.
Sales Support:
- Supporting Sales with upsells and reactivation pushes.
- Working with Field Marketing and Partnerships on events and gifting.
- Managing campaign calendars and ensuring consistent creative across channels.
About Thumbtack
Thumbtack helps millions of people confidently care for their homes; it is the one app to take care of and improve your home with personalized guidance and AI tools.