Business Development Manager, Pet

Responsibilities:

• Oversee business activities for assigned key accounts in the pet trade class, coordinating sales distribution through strategic customer accounts.
• Establish promotional programs and sales goals, providing general oversight for national and regional accounts, distributors, and e-commerce.
• Work with key pet customers such as Chewy, pet distributors, independents, and retail stores nationwide to drive brand growth.

Strategy and Analysis:

• Assist in creating short and long-term sales strategies and delivering annual sales targets for the pet channel.
• Provide data-driven analysis to ensure sales initiatives are correctly executed and perform to expectations, tracking trade spend ROI.
• Understand monthly forecasting from Gross to Net and maintain promotional budgets to support business objectives.

Communication and Representation:

• Develop and manage relationships through in-person meetings and regular communication with accounts.
• Represent the company at trade shows, association meetings, and other key account venues to promote the brand.
• Provide monthly and quarterly updates to the retail sales and management team, participating in webinars and sales meetings as needed.