US Marketing Manager

This role focuses on leading US marketing efforts, ensuring brand resonance with American consumers. Responsibilities include developing localized CRM content for email, push notifications, and in-app messages, driving smart targeting and user segmentation based on behavioral insights, and localizing campaigns and merchandising for the US market, specifically adapting to the US retail calendar. The ideal candidate should have experience in consumer marketing, a deep understanding of American consumer behavior, strong content creation expertise, proficiency in AI-powered tools, and an analytical mindset. Flexibility and trust are important parts of the work environment.