Senior UA Manager Australia

Accountabilities:

• Plan, launch, manage, and optimize mobile user acquisition campaigns across Meta (Facebook) Ads and TikTok Ads to achieve growth objectives.
• Monitor campaign performance through detailed reporting and analytics using AppsFlyer, internal BI platforms, and other performance measurement tools.
• Scale acquisition channels while maintaining target CPA, LTV, and other key performance metrics to maximize return on investment.

Requirements:

• Minimum of 2 years of successful experience in performance-based mobile user acquisition.
• Proven expertise managing campaigns on Meta (Facebook) Ads and TikTok Ads; experience with Google Ads, Apple Search Ads, Twitter/X, Pinterest, Snapchat, or DSPs is considered a plus.
• Strong understanding of digital advertising platforms, performance marketing principles, unit economics, and sales funnel optimization.

Benefits:

• Fully remote full-time position with flexible working arrangements.
• 28 calendar days of paid annual vacation and 7 additional wellness days each year.
• Referral bonus program of up to $5,000, 50% reimbursement for professional development, and healthcare support of up to $1,000 annually.