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About the Role:
- Own Grüns retail and shopper marketing strategy across retailers, ensuring brand plans translate into retail-ready programs that drive conversion and velocity
- Lead annual retail marketing planning, including promotional calendar, launch support, and seasonal activations in partnership with Sales, Finance, and Brand
- Own the retail marketing budget end-to-end, including forecasting, allocation, and ROI discipline across national media, retail media, and shopper activation
Who We're Looking For:
- Has 10+ years of experience in shopper marketing, retail marketing, commerce marketing, or brand management within CPG (brand, agency, or retailer)
- Has built omni-channel retailer programs across in-store activation, retail.com, retail media, and national marketing
- Brings strong cross-functional leadership across Sales, Brand, Creative, eComm, Analytics, and Finance, including agency/vendor management
Compensation & Perks:
- We have super strong benefits coverage -- for you and your family
- Generous PTO, free Grüns subscriptions, and a few more perks centered around health and well-being
Grüns
Grüns believes that foundational nutrition should be simple and convenient for everyone and they are dedicated to bringing comprehensive and real nutrition through gummies, formulated from 60 nutrient-dense and whole-food ingredients. They have a fully remote, high-trust work environment.