Growth Lead

The role:

• We're looking for a Growth Lead to own and scale our paid acquisition engine.
• You'll step into the highest-intent moment in marketing: reaching families exactly when they need us.
• You'll work directly with Meadow's marketing leadership on day-to-day execution.

Our objectives for the role:

• Own all paid channels: Google and Meta today, with the mandate to test new ones.
• Build, optimize, and report on campaigns end-to-end and hit efficiency targets.
• Win the conversion through structured testing of pages, creative, audiences, and bids.

What we're looking for:

• Hands-on paid execution: you have personally run Paid Search and Meta in-platform.
• A conversion mindset that cares about post-click experience and funnel optimization.
• Multi-market execution and deep analytical skills to identify funnel drops.

Why join:

• Support families through one of life's hardest moments and celebrate the lives that mattered.
• Work with adults in a high trust, low drama environment with smart people moving fast.
• Competitive salary and equity, and generous health, dental, and vision coverage.